One of the things I’ve always struggled with is providing content to support my customers who are new Wok Stars and reach potential Wok Stars! For some reason, I always thought I should be blogging about just food and provide my customers with lots of meal ideas because I don’t teach ‘recipes’.
Well, these thoughts were banished when I watched Creative Live’s Build a Successful Creative Blog with April Bowles-Olin!
The biggest takeaway from April’s course was…
Blog about the topic you are an expert in, that’s what your audience want and expect from you.
April helped me open my eyes to blogging more than just about cooking in a wok but to focus on solutions why folks have not succeeded in wok cooking or offering tips how to succeed in wok cooking through reading my blogs!
Crafting titles to attract the right audience is the most important element to blogging, and this is something I must learn and fast!
I love helping people solve problems, so after April’s course, I posted a blog describing how folks who’ve used the wrong wok and stove were never successful until they bought my Kit and Stove and are now Cast Iron Wok Converts!
Providing tips for Easy Wok Dinner and eating healthier is also a popular topic!
Sharing tips about woks
Dispelling misinformation by so called ‘experts’, a subject that irks me something rotten and itching to blog about!
and the list goes on and on.
My problem has always been how to manage all this because it’s overwhelming. April provided us with a clear procedure. It’s what I teach people about wok cooking and should apply to myself! Thank you so much April.
And when I flounder with blogging topics, I have to keep reminding myself that when I provide content that helps people make decisions, they become your avid fans!
Buyers always tell me that the content and solutions I provide were what helped them decide to buy from me. Now, if I can entice more folks to visit my blog, I believe they will understand a little more that what I provide in my Wok Star Kit Bundle will help them be successful Wok Stars!
Click this tweet!
I’ll leave you with some very touching comments from Wok Stars!…
“Wonderful website…Brilliant business plan, instructional approach (Zen easy-style)…my dear EH…I am profoundly impressed by your digital entrepreneurship and the intelligence of your website!!! I am SO happy to have found you…” Ralph A.
“I like your style of wok cooking because it has a healthy fresh spin on cooking.
Also you make it fun and easy! I will also join your newsletter and be one of your Wok Stars! Thanks,” Billy
“Wok so much…can’t tell you enough how much you have changed my eating habits and inspired so much enjoyment for cooking. :)” Dr. Eric, busy OBGYN
“I picked you as your site was the most informed and you actually know what you’re talking about. I found your site personalized and friendly as well as smart. Most sites I’ve visited I found were rubbish, no idea what they were talking about and obviously don’t use woks and or don’t believe in what they are selling.” Kind regards, Julia
“Without the knowledge you’ve shared on your site, I would’ve spent a lot of money just to get poor results because my existing equipment is inadequate.” Brian
“I felt that when I saw your Youtube clips and reading your website. I can see your passion in what you’re doing as that was very obvious…you are the only one that took the time and effort to put everything together and at it’s most simplest and easiest form of understanding. So–TO ME—that is GOLD, my dear!!…YOU stand out and sets YOU far above the others when someone is really serious about eating healthy and looking at wok cooking to assist them in their journey. So–Don’t Stop What You’re Doing!! You are the WOK STAR in my book!!” Holly
“With your kit and the butane stove, we’ve got the perfect setup now. I just wish I hadn’t wasted all that money before finding your kit and stove!” Thanks so much!” Joe & Cristina
“Your kit is thoughtfully put together, with the selling points for me being the organization and ease. I am looking to eat healthier and have fun, I think you made that happen for me.” Daniel
“I love that you take the time to explain why you are so insistent about recommending a very specific product. In general, I respond to real people who are passionate about what they do. When I saw your website, I knew I wanted to support you.” Nathan
This post is a part of the “What #BelleLive Taught Me” blog tour. In order to continue your journey, visit Kris Windley’s, Blogging is a Team Sport: How to Build Community Online – and Why You Have to
and Laura Kuenzig’s, Done is better than perfect
or for a full list of participants please visit Jo Cavagnis, It’s All About You
Renay says
I love that everyone is taking away a different important lesson from the workshop! “Blog about the topic you are an expert in, that’s what your audience want and expect from you.” if fantastic advice! Thank you
Eleanor Hoh says
Glad you agree Renay! It hit me like a lead balloon. I couldn’t stop thinking about it and now have a totally different perspective for blogging topics! Thx for stopping in.
Renay says
I love that everyone is taking away a different important lesson from the workshop! “Blog about the topic you are an expert in, that’s what your audience want and expect from you.” if fantastic advice! Thank you
Eleanor Hoh says
Glad you agree Renay! It hit me like a lead balloon. I couldn’t stop thinking about it and now have a totally different perspective for blogging topics! Thx for stopping in.
Vivayne says
Oh goodness great take away, you reminded me to keep it on topic, thank you!
Also, GREAT job showing normal people cooking with a wok, it made me want to and I hate cooking! Well done!
Eleanor Hoh says
Vivayne, it was a light bulb moment for me, glad you agree! Yes, going to use my blog instead of Facebook to post more Wok Stars and already videotaping them! You would love my easy visual approach to cooking, no recipes or measuring. That’s what most folks can’t wrap their heads around!
krystalskitsch says
I used to blog about what people wanted to read, but now I blog about what I KNOW. It is so true to blog about what you’re an expert in. So much more authentic that way!
Eleanor Hoh says
Thx Krystal, well, it’s not that I don’t about about cooking but it’s the vessel I’m cooking with is what folks have a problem with understanding. So much misinformation out there!
krystalskitsch says
I used to blog about what people wanted to read, but now I blog about what I KNOW. It is so true to blog about what you’re an expert in. So much more authentic that way!
Eleanor Hoh says
Thx Krystal, well, it’s not that I don’t about about cooking but it’s the vessel I’m cooking with is what folks have a problem with understanding. So much misinformation out there!
Deepa says
Such an amazing post Eleanor!!
I didn’t know cooking in a wok can be so much fun…
Here comes your new follower who is very keen to learn wok cooking !
Eleanor Hoh says
Thx Deepa,see you studied nutrition. So glad you agree wok cooking is fun! That’s what I hope to show folks, it’s not a chore, it’s FUN!
Deepa says
Such an amazing post Eleanor!!
I didn’t know cooking in a wok can be so much fun…
Here comes your new follower who is very keen to learn wok cooking !
Eleanor Hoh says
Thx Deepa,see you studied nutrition. So glad you agree wok cooking is fun! That’s what I hope to show folks, it’s not a chore, it’s FUN!
Marcie Norton says
Eleanor,
Wow. I did not even know there was a right or wrong way to use a wok. Thank you for sharing your blog and passion. I love how your personality comes out in your blog. Now I am wanting a great stir-fry for lunch. Thanks.
I am coming from the New Blogger group on Facebook enjoying the Blog tour. There really is too much to share from April. She is amazing. I enjoyed reading your blog because it is so conversational. Great job! If you want, you can check my blog out at http://www.timecapsule.com/blog. We love to receive comments and shares about our decorative Baby and Wedding Time Capsules as well.
I learned a lot from April about ways to help our business through our blog, so my husband was very understanding that I was watching Creative Live for several hours, to help us advance our lives and business.
Best of Luck to you,
Marcie Norton
@NewTimeCapsule
http://www.timecapsule.com
Marcie Norton says
Eleanor,
Wow. I did not even know there was a right or wrong way to use a wok. Thank you for sharing your blog and passion. I love how your personality comes out in your blog. Now I am wanting a great stir-fry for lunch. Thanks.
I am coming from the New Blogger group on Facebook enjoying the Blog tour. There really is too much to share from April. She is amazing. I enjoyed reading your blog because it is so conversational. Great job! If you want, you can check my blog out at http://www.timecapsule.com/blog. We love to receive comments and shares about our decorative Baby and Wedding Time Capsules as well.
I learned a lot from April about ways to help our business through our blog, so my husband was very understanding that I was watching Creative Live for several hours, to help us advance our lives and business.
Best of Luck to you,
Marcie Norton
@NewTimeCapsule
http://www.timecapsule.com
Michael says
You had me at Wok Star! Love how you connected blogging and helping people cook!
Eleanor Hoh says
Michael, it was such a revelation. I knew I had to interact with my audience but didn’t realize from that angle! Thx for stopping by.
Michael says
You had me at Wok Star! Love how you connected blogging and helping people cook!
Eleanor Hoh says
Michael, it was such a revelation. I knew I had to interact with my audience but didn’t realize from that angle! Thx for stopping by.
Connie Hanks says
Fabulous post, Eleanor! Great to hear the class has inspired new blog post topics! Jumping in with the #wokstar theme, maybe you can even post a monthly spotlight on one of your previous Wok Stars with a kick-butt meal they made adding their ingredient list and of course include their selfie 🙂
Great job – I look forward to poking around more on your blog!
Eleanor Hoh says
Thx Connie for your suggestion and had been posting on Facebook page but now that FB has reduced its viewership to followers, I’m going to focus on posting on my blog! I’m actually videotaping some Wok Stars and will be posting up soon! I think you’ll enjoy my easy approach to dinners, just use the Google search box for whatever ingredient you like!
Connie Hanks says
Fabulous post, Eleanor! Great to hear the class has inspired new blog post topics! Jumping in with the #wokstar theme, maybe you can even post a monthly spotlight on one of your previous Wok Stars with a kick-butt meal they made adding their ingredient list and of course include their selfie 🙂
Great job – I look forward to poking around more on your blog!
Eleanor Hoh says
Thx Connie for your suggestion and had been posting on Facebook page but now that FB has reduced its viewership to followers, I’m going to focus on posting on my blog! I’m actually videotaping some Wok Stars and will be posting up soon! I think you’ll enjoy my easy approach to dinners, just use the Google search box for whatever ingredient you like!
richelle says
Nice post, and what an amazing concept! I could see your “Wok Star” kit featured at Bed Bath & Beyond, Costco, Macys, etc. Agree that #wokstar needs to happen and if you haven’t already copyrighted “wok star’ you must!!
Eleanor Hoh says
Well, I finally own wokstar.com! I would love to see my Kit roll out worldwide incl. China! Yes, many Asians do not know how to cook in a wok, ha, ha.
richelle says
Nice post, and what an amazing concept! I could see your “Wok Star” kit featured at Bed Bath & Beyond, Costco, Macys, etc. Agree that #wokstar needs to happen and if you haven’t already copyrighted “wok star’ you must!!
Eleanor Hoh says
Well, I finally own wokstar.com! I would love to see my Kit roll out worldwide incl. China! Yes, many Asians do not know how to cook in a wok, ha, ha.
Amanda Sue says
OH! I agree with Anastasia…the #wokstar needs to become a thing in Instagram if it isn’t already, hehehehehe. We do stirfry all the time. Granted our wok is an electric (I know sacrilege!!!) but it gets us by for the moment. I have every intention of purchasing a good heavy duty cast iron one down the road. 😀
Eleanor Hoh says
Super you like #WokStar Amanda! Yes, on Instagram, join me there for daily updates! Oh no, plse don’t use electric or heavy cast iron! My wok page under Product explains why. You’ll find the flavors and texture from a cast iron wok so much better!
Amanda Sue says
OH! I agree with Anastasia…the #wokstar needs to become a thing in Instagram if it isn’t already, hehehehehe. We do stirfry all the time. Granted our wok is an electric (I know sacrilege!!!) but it gets us by for the moment. I have every intention of purchasing a good heavy duty cast iron one down the road. 😀
Eleanor Hoh says
Super you like #WokStar Amanda! Yes, on Instagram, join me there for daily updates! Oh no, plse don’t use electric or heavy cast iron! My wok page under Product explains why. You’ll find the flavors and texture from a cast iron wok so much better!
Anastasia Parmson says
I love the idea of being a Wok star – the name, the concept – everything about it! It’s great that you share photos of people woking away. Really makes me want to jump into the kitchen! I hope you are starting a #wokstar hashtag on Instagram for people to post their wok selfies 😉
Great post.
Eleanor Hoh says
Thanks Anastasia for supporting my Wok Star brand! Yes, on Instagram, strangely, my audience are mostly professionals who don’t want to be on social media! But that’s O.K. I send out a newsletter and that’s where we communicate. Well, jump in and do some wok cooking, do you have one?
Anastasia Parmson says
I love the idea of being a Wok star – the name, the concept – everything about it! It’s great that you share photos of people woking away. Really makes me want to jump into the kitchen! I hope you are starting a #wokstar hashtag on Instagram for people to post their wok selfies 😉
Great post.
Eleanor Hoh says
Thanks Anastasia for supporting my Wok Star brand! Yes, on Instagram, strangely, my audience are mostly professionals who don’t want to be on social media! But that’s O.K. I send out a newsletter and that’s where we communicate. Well, jump in and do some wok cooking, do you have one?
Lynne Cobine says
I’ve always wanted to learn how to cook lovely meals using a wok – so really look forward to reading your Blogs! The first thing I will do is go out and buy a good wok!
Eleanor Hoh says
Lynne, good to hear this has urged you to do some wok cooking. Plse be careful when purchasing a wok, visit my wokset page under Product which gives loads of comparisons why a lightweight, cast iron wok is the way to go! Do not fall for the wrong one because it will set you up for failure.
Lynne Cobine says
I’ve always wanted to learn how to cook lovely meals using a wok – so really look forward to reading your Blogs! The first thing I will do is go out and buy a good wok!
Kristina says
Lovely post Eleanor. I’m glad you were part of this Blog tour =0)
Eleanor Hoh says
Thx Kristina. I’m going to expand my community here instead of Facebook from now on!
Kristina says
Lovely post Eleanor. I’m glad you were part of this Blog tour =0)
Eleanor Hoh says
Thx Kristina. I’m going to expand my community here instead of Facebook from now on!
Jo Cavagnis says
Great post Eleanor! It is often so hard to find new angles to blog from, something i’m struggling with now, but it looks like the course gave you a fresh viewpoint 🙂
Eleanor Hoh says
Jo, you’re a genius for coming up with this blog tour, thanks! Yes, it was an AHA moment.